Singapore — CJ International Asia (CJIA), through its subsidiary and investment arm, HIVEN, aims to grow its presence in Singapore. As the corporate venture arm focused on digital innovation, AI, and sustainability solutions across the entire CJ Group's global businesses, HIVEN will use this initiative to drive investments in Singapore-based startups. These projects are designed to develop new solutions with the potential for testing and integration across CJIA's global supply chain, focusing on digital innovation, artificial intelligence, and sustainability. The initiative is supported by Enterprise Singapore, the Singapore government agency that champions enterprise development and supports the growth of Singapore as a hub for global trading and startups.

HIVEN will invest in startups with solutions that prioritise responsible trade and sustainability —including in supply chain traceability, carbon accounting and reduction, circular economy, trade and logistics digitalisation, data-driven automation, and AI-based trade forecasting and optimisation.

HIVEN will work with its portfolio companies to use Singapore as a testbed and pilot advanced technologies and scalable solutions across CJIA’s supply chain to enhance its operations in areas such as logistics technology, data analytics, automation, and AI. 

These startups can tap CJIA's extensive global trading network and operational expertise in agricultural commodities across key global markets including South Korea, USA, and Southeast Asia. This expansion will strengthen HIVEN's participation in Singapore's vibrant innovation and technology ecosystem, while enabling the startups to build new track record by providing a pipeline of advanced technologies for integration across CJIA's global network of diverse businesses.

The CEO of CJIA said, “Singapore is a strategic bridge for innovation and trade in Asia. Through CJIA/HIVEN and support from EnterpriseSG, we will rapidly validate solutions from regional startups and deploy digital innovation, AI, and sustainability solutions that deliver tangible outcomes for our customers and partners.” The CEO continued, “We will partner with outstanding founders to build practical solutions in digital innovation, AI, and sustainability, and lead validation and scale-up through CJ’s global network.”

Lee Pak Sing, Assistant Managing Director for Trade and Connectivity at Enterprise Singapore, said: "EnterpriseSG is excited to partner corporate venture arms like HIVEN to invest in new technologies and startups that will benefit the commodity trading sector. Based in Singapore, HIVEN will be able to look for innovative solutions in areas such as food and agri technology and supply chain. This will complement trading in agriculture commodities and products done by companies like CJIA in Singapore.”